Be a Pioneer.
Be a Marketeer.

Be a Pioneer.
Be a Marketeer.

CRM Specialist (m/f/d)

Permanent employee, Full time - Düsseldorf
Online marketplaces have never been this awesome.
We create the future of B2B commerce by giving business relationships a platform. Our marketplace enables millions of business owners all over the world to focus on what they do best – delight others.

As an e-commerce marketplace, METRO Markets GmbH works with hundreds of partners in Germany, Europe and beyond, managing thousands of products to meet our customers' needs and provide outstanding service. We are part of the METRO Group.


Your primary responsibilities as a CRM Specialist will include, but are not limited to: 

  • Optimizing and further developing our CRM communication by planning, creating and executing adhoc as well as automated campaigns with Bloomreach through various direct marketing channels (email, printed direct mail).
  • Measure and monitor campaign performance and proactively abstract optimization suggestions and evolve our communications in terms of segmentation, personalization, and templating
  • Utilizing various available data points, as well as ensuring data quality and data maintenance in Bloomreach and supporting the further development of our technical set-ups 
  • Conduct A/B testing and continuously refine campaign quality based on results
  • Work closely with multiple cross-functional stakeholders within teams (Country Leads, Commercial, Marketing, Engineering, Business Intelligence)

Join our team of passionate technologists and e-commerce specialists in our brand-new tech company in Düsseldorf!
You've got
  • At least 3 years of experience in the same or a similar function
  • Good analytical skills and experience with data analytic tools (e.g. Google Analytics, Power BI, Google Data Studio), good HTML skills is an advantage.
  • A strong passion for customer journeys, segmentation, personalization, and online marketing in general
  • A strong communication, both verbally and in writing 
  • The ability to find the right balance between a pragmatic hands-on mentality and attention to detail with high standards for your own work 
  • Fun with working in a dynamic environment and the ability to learn quickly
  • Experience in the B2B or marketplace environment (an advantage)
  • Fluent English skills (our company language)
  • Fluent French or Italian skills (an advantage)
We've got
  • Over 55 different nationalities and a diverse set of competencies
  • A “greenfield” project – an agile environment with a start-up mentality, no bureaucracy, flat hierarchies and the courage to evaluate new approaches
  • Strongly motivated, international and collaborative teams
  • Hybrid working model within each team
  • An international team in a modern offices in both Germany & Spain
  • The opportunity for you to become part of a growing e-commerce company.
  • Fully support and backing from the Metro Group
  • Supportive and engaging people who are passionate about developing others and providing an environment to learn and grow
  • Continuous development opportunities and exposure to a wide range of departments
  • An international team of experts distributed all over Europe


About us

We create the future of B2B commerce by giving business relationships a platform. Our marketplace enables millions of business owners all over the world to focus on what they do best – delight others.

Please apply with the English version of your CV.
ABOUT US
We create the future of B2B commerce by giving business relationships a platform. Our marketplace enables millions of business owners all over the world to focus on what they do best – delight others.